Global Senior Brand Manager

Location
London
Salary
£50,000 - £55,000 per annum
Posted
13 Jun 2018
Closes
11 Jul 2018
Ref
289264
Experience Level
Manager
Sectors
FMCG
Contract Type
Permanent
Hours
Full Time

Experienced Global Brand Marketer with a passion for tipple?

This is a fabulous opportunity to join a dynamic and friendly marketing team for a very well known (and loved!) drinks brand.
  
They are looking for a sparky, energetic marketer with a creative flair for developing and emerging brands, with fantastic communication and influencing skills, who has the strategic thinking and analytical rigour needed to direct their decision making.
  
The company has a lovely brand and heritage and has fantastic expansion opportunities across the globe.
Culture-wise they appreciate work-hard, play-hard types who are highly strategic but happy to get their hands dirty.
It is a small team still and has an entrepreneurial and  start- up feel, but with processes and support to make big things happen!
  
About you:

  • Ideally you will come from a well-known FMCG business and have classic big business FMCG training but are itching to for something a little bit more exciting, fast-paced and entrepreneurial where you can really see the fruits of your labour.
  • You will be familiar with using insights and getting data to deliver compelling and persuasive business stories and build business cases.
  • The role will also involve NPD – so familiarity with the stage gate process, and having developed NPD from concept launch is a must.
  • You may have done a few years in a bigger business role and then tried your hand at  smaller start-up and relished in this type of environment.
  • You will have significant experience in brand marketing roles- ideally across both Global and Local roles and have a good understanding of working in a matrix organisations.
  • As brand guardian you will be responsible for setting frameworks with markets and working closely with them to maximise  the brand opportunities (NPD and activations) effectively for each market- by closely managing relationships and really getting to grips  with the nuances of different market requirements.
  • Experience in exporting global brand creative assets to local markets and adapting to market needs is important as is operational knowledge of media planning and asset creation across multiple channels.

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