Social Media Strategist

£55000 - £65000 per annum + Additional Benefits
11 Jun 2018
09 Jul 2018
Jack Johnson
Job Discipline
Experience Level
Contract Type
Full Time
My client are one the world's most prestigious online shopping destinations and are looking for a Social Media Strategist to redesign their social strategy.

As the Social Media Strategist your initial focus for the strategic management of the brand on social media, working across different departments to deliver campaigns with the idea to establish themselves as the number 1 on social media. In order to do so you will need to understand the current business situation by mapping their internal capabilities and gain understanding of what their competitors are doing.

What you'll be doing

* Strategically planning content themes both long and short term, and deciding exactly what is published, on what channels and when in order to drive engagement via relevant social media channels
* Developing monthly social campaigns and supporting on wider collaborations.
* Working closely with Marketing, Online and Publishing teams to align all brand comms activity and deliver social media support where required.
* Liaising regularly with Media Sales to plan and deliver advertising and placement opportunities.
* To work in collaboration with specialist agencies (creative and media) in order to deliver world-class advertising and targeting.
* Applying the insights and analytics from regular reporting and performance reviews to continually assess their social media strategy and evolve the comms activity accordingly.

Personal Profile

* Experience of building social media strategies and deploying them throughout the business
* Preferably someone who's used to working from a global perspective
* A passion for fashion
* You live and breathe social media
* Is passionate about changing the way things have always been done
* Is resilient to challenge and criticism and looks for feedback and insight from everything around them
* Experience of building new and embedding new processes
* Highly numerical and data focused
* Keep stakeholders informed on all key milestones and raise any issues in a timely and rational manner, providing clear recommendations

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