Marketing Executive

Location
Berkshire
Salary
£35,000 - £40,000 per annum
Posted
11 Jun 2018
Closes
09 Jul 2018
Ref
289195
Experience Level
Executive
Contract Type
Permanent
Hours
Full Time

The company is a privately-owned SME employing 140 people delivering global IT solutions to large corporates through their own teams and partners. With a turnover of £20m, the company sits in the top 1000 Companies to Inspire Britain and is one of the UK’s fastest growing companies.  

The Role

  • Your primary focus is to plan, create and execute lead and demand generation programs and activities through multi-channel campaigns. Analysing market trends and customer data you will create impactful campaigns by working with the sales and business development teams and creative and digital agencies
  • Ensure that the Sales Teams have the required marketing materials (digital and offline)
  • Work with the creative agency to deliver engagement programmes for existing partners and clients (from events to regular communications)
  • Responsible for digital channel management and the volume of digital leads generated for the business
  • Business as usual responsibilities will include management of content and campaign calendars, press releases, production of weekly and monthly marketing activity reports and ensuring brand guidelines are adhered to

Key Requirements

  • Graduate with min 3 years commercial (B2B) marketing experience, preferably in the technology sector
  • Agency experience or the ability to hold informed conversations with a digital agency
  • would be beneficial
  • CIM qualified
  • Experience using CRM systems, specifically Salesforce
  • Highly proficient using WordPress to create and update website content and email programmes
  • Complete understanding of digital marketing
  • Proven track record in delivering successful campaigns

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