Senior Marketing Manager

Location
England,Bristol
Salary
£55000 - £65000 per annum
Posted
24 May 2018
Closes
21 Jun 2018
Ref
13771590/001
Contact
Kate Upton
Job Discipline
Marketing (General)
Experience Level
Manager
Sectors
Financial
Contract Type
Permanent
Hours
Full Time
An exciting opportunity for a Senior Marketing Manager to join the team of this Bristol based Financial Services business.


Client Details

A Bristol based Financial Services business seeking to engage a Senior Marketing Manager.


Description

The Senior Marketing Manager will lead the Banking Experience team in the design, development and delivery of branded customer communications through multi-channels. This will include the timely planning, development and delivery of communications and processes, to support the achievement of business and brand objectives .

ACCOUNTABILITIES INCLUDE:

*Leading the design, development and delivery of branded customer communications and experiences fit for a challenger bank
* Managing the planning, design, development and delivery of integrated marketing communications and customer experiences to achieve business, brand and channel objectives
* Leading the development of strong creative propositions and compelling integrated campaigns that are built on genuine customer insight
*Developing close working relationships across the business to ensure optimum customer communications and experience across all channels
*Managing the development of internal communications and processes to effectively support, and maximise impact from, direct and channel marketing campaigns and projects
*Managing criteria for management information to enable the effective monitoring of performance and the development of business potential
* Working closely with the other teams to maintain a comprehensive market / consumer knowledge, and ensure all communications are grounded in genuine customer insight
*Building and maintaining strong relationships with third party agencies and suppliers to deliver marketing creative excellence that is aligned to brand guidelines
*Overseeing the creation of clear and directive creative briefs and brief external agencies as required *
*Delivering plans within budget and on time. Identifying initiatives to improve cost efficiency


Profile

The successful candidate for the role of Senior Marketing manager will:

*Possess extensive marketing communications experience which should include digital, brand and direct campaign management. Strong creative development and communication skills.
*Demonstrate sound marketing project management skills
*Demonstrate relentless focus on business performance. Ability to interpret and present impact on brand metrics and sales MI
*Possess excellent influencing skills combining diplomacy with the ability to influence senior colleagues to take action
*Have good strategic thinking and analytical skills with the ability to understand complex data and the initiative to use this to drive performance improvement of programmes
*Possess an innovative outlook with the desire to make a difference


Job Offer

c£65k+ benefits

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