Digital Marketing Officer

Location
England,London
Salary
£28000 - £35000 per annum
Posted
14 May 2018
Closes
11 Jun 2018
Ref
13872805/001
Contact
Tichaona Moyo
Job Discipline
Data & CRM, Digital
Experience Level
Analyst
Sectors
Charities
Contract Type
Permanent
Hours
Full Time
Responsible for leading digital marketing across all digital channels, delivering the reporting and insight required to fuel the digital team. Using this insight, they'll work with colleagues across digital.


Client Details

My client is one of the UK's largest charities, devoted to providing high quality care and support across the U.K. Based in West London my client an established Not for Profit is seeking a Digital Marketing Officer to lead on digital marketing across all digital channels


Description

The key responsibilities for this Digital Marketing Officer based in London are:

* Analytics management and governance:
* Digital Marketing across: Email, Social, Web content, Search Marketing
* Continuous optimisation
* Stakeholder, Agency management


Profile

The successful Digital Marketing Officer will:

* Manage the Google Analytic's account, and be the expert in digital channel analytic's



* Work with Fundraising colleagues & the digital team to devise new supporter journeys in key areas such as event registration, donations and online fundraising



* implementing improvements to the digital marketing mix eg effectiveness and spread of referrers, effectiveness of campaign landing pages etc



* Work with the UX, Design & Digital team to enhance and evolve website personas


Job Offer

The is a permanent role paying up to circa £34,000 per annum + additional benefits. Not For Profit and Charities experience preferred but not essential.

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