Media Insight Data & Communications Specialist

Location
Amsterdam, Netherlands (NL)
Salary
c.€85K-€105K + Generous Benefits & Bonus Package
Posted
08 May 2018
Closes
05 Jun 2018
Ref
TL884673
Experience Level
Manager
Sectors
FMCG
Contract Type
Permanent
Hours
Full Time

Media Insight Data & Communications Specialist
c.€85K-€105K + Generous Benefits & Bonus Package
Amsterdam
TL884673

Head to Amsterdam for this exciting new role with this global FMCG/CPG leader in one of its key global hubs.  With huge growth ambitions and a massive commitment to digital marketing, our client is looking for a high-powered candidate who will use their deep understanding of syndicated/continuous data and analytical thinking skills to influence and shape media strategy and effectiveness.  With an over-arching remit to drive share and equity growth across a portfolio of brands, your responsibilities will include:

  • Providing strategic insights based on consumer understanding to drive media strategy and execution
  • Generating foresights and predictions via an understanding of market and competitive trends to ensure optimum media spend
  • Being a key stakeholder in driving communications excellence across the business from pre-testing to post testing TV copy and digital creatives
  • Building best in class media measurement and optimization solutions that will increase media efficiency and eliminate wastage by delivering the right message to the right consumer at the right time in key markets

Key Skills Checklist

  • Significant experience working with syndicated market and consumer data and analytics gained on the agency or client-side
  • Proven consumer insight skills with the ability to manage large-scale brand research studies
  • Extremely proficient using different insight approaches with both qualitative and quantitative methodologies, data-modelling and analytics
  • Ability to transform analytical thinking and data into clear, practical action plans
  • Intellectual curiosity with an appetite to explore new ideas and approaches

Client Profile
A blue-chip global FMCG business with a huge portfolio of leading brands in the global household, health and personal care sectors, this company invests heavily in innovation and massive A&P spends, demonstrating huge and consistent growth over recent years.  The culture is energetic, entrepreneurial and highly results-driven with opportunities to make a substantial contribution to the business.  This is a business in which you’ll find plenty of drive and energy and a direct and open style; a working environment surrounded by smart people, where you’ll have exceptional opportunities to make your mark throughout your career. 

The Tarsh Partnership is committed to finding the right roles for talented candidates. We are a leading name in marketing recruitment and have significant marketing recruitment experience working with brand management, communications, category management and insight/research specialists. If you would like to discuss this role, please contact Adam Tarsh now. adam@tarshpartnership.co.uk