Interim Senior Brand Manager
Are you an experienced Senior Brand Manager with classical FMCG training and a love of food marketing? Are you available immediately and happy to work in West London?
You will have classical blue-chip FMCG training, giving you excellent project management and team-working skills; able to maintain energy and pace without undermining quality. You will be a powerful and passionate communicator and influencer – using clarity of thinking and expression to drive the desired actions. You will have an understanding of the retailer environment – specifically grocery retail and also have a real love for food and an interest in frozen food.
You will have really strong commercial acumen and have a demonstrable ability to lead projects and challenge people and teams effectively.
About the role
You will lead and champion the development and execution of the strategy for this ‘Must Win Battle’ in order to achieve all revenue, margin and market share targets. You will have responsibility for the development and delivery of the 2019 brand plan and work collaboratively with the UK Market Unit functions (Sales/Cat Dev/Finance/Net Revenue teams) to constantly review, address and optimise current trading performance of the portfolio. You will also work with agencies to execute and optimise TTL communications activity to maximise consumer impact and exceed in-market benchmarks. You will also take on the development and delivery of the innovation plan and specific EPD/NPD initiatives to maintain a strong short-medium term pipeline.
About the client
A well-known matrix FMCG business in the food space with a long heritage and a great reputation. Fantastic offices, great location and a really lovely working environment.