Head of Marketing Campaigns

Recruiter
bpesearch
Location
Leeds, West Yorkshire
Salary
£six Figure Package including car allowance, bonus, package
Posted
10 Apr 2018
Closes
07 May 2018
Ref
26027/bpe
Experience Level
Manager
Contract Type
Permanent
Hours
Full Time

This is a high profile role in this market leading solutions provider, they are looking to further strengthen their position in the market through the appointment of a tenacious and driven Head of Marketing Campaigns.

In this role you will have the opportunity to shape acquisition marketing strategy in a business that is keen to embrace innovation and has the budget to follow through on exciting ideas that promise a strong ROI.

Key Accountabilities:

Manage, lead, and develop a high performing marketing team to deliver against targets for both lead generation and existing customer engagement.

  • Translate the group growth strategy into strategic and tactical marketing opportunities across digital and traditional channels.
  • Work cohesively with the rest of the marketing function to ensure that goals and brand message are aligned.
  • Embrace the use of marketing data and automation systems to ensure that campaigns are highly targeted and deliver fantastic ROI.
  • Reporting  to the Marketing Director you will contribute to the group strategic development plans, with regular accountability to the CEO.

Experience Required:

  • Proven marketing leadership experience with an ability to develop teams and instil confidence in others.
  • Extensive marketing campaigns experience across all channels, with a strong background in digital (including email marketing, ppc, seo, social).
  • Extensive marketing automation experience is essential, ideally with exposure to systems such as Eloqua, Salesforce, Marketo or Pardot
  • B2B experience is a must have.
  • Exceptional communicator with the ability to forge effective business relationships at all levels.
  • Commercially aware and keen to grow your career within a successful business.

This truly is an exciting opportunity for an ambitious individual to quickly accelerate their career in a large, but developing business. To discuss the role in more detail please apply with your latest CV or call Paul Bendelow or Louis Chalk for a confidential discussion quoting reference 26027/bpe.

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