Customer Marketing Manager

Location
England,Berkshire,Reading
Salary
£35000 - £40000 per annum
Posted
26 Mar 2018
Closes
23 Apr 2018
Ref
13893821/001
Contact
David Flower
Job Discipline
Campaign Management
Experience Level
Manager
Sectors
IT
Contract Type
Permanent
Hours
Full Time
Michael Page have partnered with a Fast growing Software business in order to facilitate their expansion and growth. With a core business headquartered from Reading, our client is currently recruiting for a Customer Marketing Manager to work with their highly engaged and well developed Customer base


Client Details

This client is a fast expanding and high growth Software business with a key proposition within a Niche Market. With an excellent reputation and industry leading technology, they are one of the key Software businesses with a high growth rate across the Thames Valley.


Description

The Customer Marketing Manager role is a key hire within this business and will be responsible for the below duties:

*

Drive customer marketing initiatives to increase traffic, engagement and leads, that deliver up- selling opportunities and ensure customer retention
*

Develop and promote monthly customer webinars to in line with new product launches and expansion of current suite of products
*

Work with the business to be able to drive current customer engagement to ensure adoption and integration of systems
*

Drive the Upsell Pipeline via Marketing communications to specific demographics via Marketing Segmentation
*

Develop Customer Facing content that drives customers to self support and increase adoption

* Design and implement a Customer Marketing strategy to retain the current user base


Profile

The Customer Marketing Manager role will look for the below background and skill set:

* A strong background within B2B Marketing (Ideally from the IT or Technology focused Market)
* Experienced in setting up and developing new processes
* Any experience within Customer focused Marketing is highly desirable
* Excellent track record in Copy writing and editorial activities
* Highly collaborative and engaging style
* Open to working within a start up culture
* Ideally, based a commutable distance from Reading


Job Offer

This role will be offering a basic salary of between £35,000 to £40,000, depending on experience.

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