PR & Social Media Executive

Location
England,West Yorkshire,Leeds
Salary
£24000 - £28000 per annum
Posted
26 Mar 2018
Closes
23 Apr 2018
Ref
3267652
Contact
Samantha Peet
Experience Level
Executive
Sectors
Transport
Contract Type
Permanent
Hours
Full Time
PR & Social Media Executive
West Yorkshire
£24,000 - £28,000

A leading B2B organisation based in West Yorkshire

Due to an increase in activity, my client is looking for a PR & Social Media Executive who will be responsible for helping to execute the content and social media strategy and contributing to the delivery of the company's PR strategy.

Responsibilities

* Managing the press enquiries mailbox, prioritising journalist enquiries and forwarding them to the external PR agency
* Monitoring and managing the UK social media channels from a brand perspective, identifying content/feedback that needs to be shared internally and ensuring our channels are always regularly updated
* Proactively identifying external trends and conversations to inform our content plan
* Measuring and reporting on the performance of corporate social content vs KPIs and working with our PR agency to ensure that their monthly PR reports are accurate and the best that they can be
* Collaborating with the digital team within the marketing department to align organic and paid content
* Publishing content on our social media channels, primarily LinkedIn, Twitter and Facebook
* Liaising with the customer services team to provide best practice social media advice
* Engaging with influencers to support seasonal content campaigns.

Personal Profile

* Experience working in a Social Media role within a Marketing, Digital or PR team
* Solid understanding and experience of publishing content on Facebook, Twitter, LinkedIn, YouTube and Instagram and their analytics
* Social media reporting best practice
* Good basic knowledge of PR principles.
* Experience of using social media software including Tweetdeck and Brandwatch
* Great working knowledge of Excel and PowerPoint
* Great written skills and experience drafting social media posts, blogs and press releases
* Creative content idea generation.

If you are interested in the above opportunity and have the relevant experience required, please do not hesitate to contact me on 0113 200 3755

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