Digital Marketing Manager

Location
England,London
Salary
£48000 - £55000 per annum
Posted
21 Mar 2018
Closes
18 Apr 2018
Ref
13906605/001
Contact
Martyn Massop
Job Discipline
Digital
Experience Level
Manager
Contract Type
Permanent
Hours
Full Time
This is a global role, responsible for creating a strategy for the retention of members by identifying and developing new initiatives to increase customer engagement through digital channels.


Client Details

A Not for Profit and Charities, Membership organisation based in Central London.


Description

The Digital Marketing Manager will be responsible for:

* Defining, develping and implementing a multichannel digital marketing strategy
* Make recommendations to identify and develop new digital initatives
* Work closely with other geographical regions to plan, manage and deliver global marketing campaigns
* Activating and leveraging customer data to improve customer experience
* Using latest technical innovation tools to increase engagement (CRM, Marketing Automation, Google Analytics. etc)
* Conducting analysis and reporting of performance
* Line management of a Digital Marketing Executive


Profile

The Digital Marketing Manager will be expected to meet the following criteria:

Essential:

* A passion for delivering a first rate customer experience
* Extensive multichannel Digital Marketing experience
* Proven customer research/insights and analysis experience
* Demonstrable project management and stakeholder management skills
* Full understanding of current technical innovation tools
* Experience of developing marketing strategy and budget management responsibility

Preferred:

* Global marketing experience
* Experience across both B2B and B2C Marketing
* Line Management Experience

Desirable:

*

Commercial marketing experience


Job Offer

The successful Digital Marketing Manager will be offered a permanent contract paying £48,000 to £50,000 per annum.

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