Retail Marketing Local Campaign Manager

England,London,City of London
£50000 - £55000 per annum + Car + Bonus + Benefits
02 Mar 2018
30 Mar 2018
Ronak Patel
Job Discipline
Marketing (General)
Experience Level
Contract Type
Full Time

* Be a key member of the network transformation delivery project teams, with specific accountability to bring the customer opportunity and strategy to life to deliver a successful and tested migration model for branch location changes
* Be the "voice of the customer" within the project team driving for agreed customer outcomes
* Provide clear direction and roadmap for customer facing 360 communications to ensure the project is a success and delivers against agreed business metrics
* Develop and execute marketing communications materials to support branch changes
* Build a customer communications campaign
* Define clear customer KPIs / targets for the project with a clear view of how the marketing communications campaign will deliver against these objectives
* Manage the implementation, tracking and measurement of the marketing communications activity (incl ROI) and campaigns that support branch openings
* Continually seek to improve campaign performance based on learnings
* Brief and oversee marketing activity to external agencies and / or internal studio
* Manage project budgets report any budget savings/overspends
* Ensure brand identity is adhered to in all campaigns
* Ensure accuracy of all content, regulatory compliance and manage the approval process
* Review shopping centre marketing. Evaluate relevance, value and reach


* Experienced marketing communications professional with track record of delivery in a regulated environment (ideally retail financial services) however, broad retail experience would also be considered
* Strong track record of developing and delivering clear customer-led product strategies and compelling communications campaigns that have driven growth
* Experience of working within a matrix organization and managing multiple senior stakeholders
* Strong experience of managing multiple agencies
* Track record in writing compelling briefs that have resulted in effective, growth-driving campaigns
* Strong, data-led marketing experience (Customer)
* Budget management, project management and campaign evaluation

Apply for Retail Marketing Local Campaign Manager

Already uploaded your CV? Sign in to apply instantly


Upload from your computer

Or import from cloud storage

Your CV must be a .doc, .pdf, .docx, .rtf, and no bigger than 1MB

4000 characters left

By applying for a job listed on you agree to our terms and conditions and privacy policy. You should never be required to provide bank account details. If you are, please email us.

Similar jobs

More searches like this

Similar jobs