Head of Corporate Marketing

Location
England,Surrey
Salary
£75000 - £80000 per annum
Posted
27 Feb 2018
Closes
27 Mar 2018
Ref
13898561/001
Contact
Hannah Denhart
Job Discipline
Marketing (General)
Experience Level
Manager
Sectors
Financial
Contract Type
Permanent
Hours
Full Time
The Head of Corporate Marketing will be responsible for developing a creative and innovative strategy to grow the current distribution capability whilst always keeping the customer needs at the front of mind. A large part of this role will be delivering an ambitious digital transformation project for a new distribution platform, integral to the business's growth plans in the coming years.


Client Details

My client is a FTSE listed, multi-product, FS business with a number of successful companies in the group.


Description

The Head of Corporate Marketing will be responsible for:

* Leading the development of the Corporate Marketing plans across both acquisition and retention channels
* Delivering innovative and effective improvements to the current plans
* Contributing toward the Group Communications plans and supporting their targets
* Ensuring the digital capabilities of the business continue to evolve and remain integral to the overall omni-channel plans for the group
* Ensuring customer experience is upheld irrespective of the point of engagement
* Build a Corporate Marketing team that will deliver maximum revenue
* Producing end to end marketing activity that support the commercial targets for the Corporate Marketing team
* Measuring activity and working with the analytics team to produce meaningful insights
* Working closely with senior stakeholders to communicate plans and progress


Profile

The successful applicant will have:

* Proven B2C experience (preferably in a previously similar role)
* Previously delivered a successful digital transformation project
* CRM system knowledge (Microsoft dynamics 365 would be advantageous)
* Previously managed large budgets
* Proven leadership experience
* Demonstrable experience of guiding a strategic transformation project
* A Marketing degree or related qualification
* Previous experience in a regulatory business
* Both strategic and creative hands on marketing skills
* Comprehensive knowledge of advertising, ROI, brand building and product development


Job Offer

Competitive salary + extensive benefits

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