Senior Marketing Executive

Better Placed
England,West Yorkshire,Leeds
£25000 - £28000 per annum + Excellent Benefits
16 Feb 2018
16 Mar 2018
Rian Hoey
Job Discipline
Marketing (General)
Experience Level
Contract Type
Full Time
Better Placed are delighted to be recruiting a Senior Marketing Executive position in Leeds with a rapidly growing tech company who are investing in their marketing department. With fantastic offices and an entrepreneurial spirit, this is a great opportunity to progress your marketing career if you are currently a Marketing Executive with ambitions to develop your career to the next level.

The role is a full marketing mix position in a team of 7 where you will have the freedom and flexibility to bring new marketing initiatives to the table for lead generation. This role will also have a strong element of highly-targeted marketing, identifying a clearly defined set of target accounts and running personalised campaigns to increase customer acquisition and driving retention.

Key responsibilities include:

* Create multi-channel Account-Based Marketing strategies to engage customers and provide high quality leads to the sales team.
* Take ownership of the new business lead generation target for the business.
* Work closely with the other members of the marketing team in order to create integrated campaigns including events, PR, content and social media.
* Nurture close relationships with the sales, account management and product teams in the business to understand our offering and the best way to take it to market.
* Manage numerous campaigns at one time relevant to specific customer challenges, prioritising when necessary.
* Understand customer base inside out in order to develop campaigns that will resonate with the audience.
* Work to tight deadlines.
* Deliver projects on time and in budget.

Experience required:

* Demonstrable success in targetted, account-based marketing.
* Full marketing mix experience.
* Highly organised and able to prioritise workloads.
* Commercially focussed B2B marketing background.

This Senior Marketing Executive role is based in Leeds and commutable from Harrogate, Bradford, York, Wakefield, Huddersfield and surrounding areas.

About Us:

Better Placed is undoubtedly one of the UK's leading Marketing Recruitment specialists. Over the last 15 years, we have been placing talented people into businesses across multiple sectors including FMCG, Retail, Financial Services and Agency. With offices in Leeds, London and Manchester, we are "better placed" to recruit marketing and digital talent for some of the UK's, and even world's biggest brands.

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