Senior Marketing Manager

Location
England,London
Salary
£45000 - £50000 per annum
Posted
10 Oct 2017
Closes
07 Nov 2017
Ref
13865509/001
Contact
Elizabeth Woodforde
Experience Level
Manager
Contract Type
Permanent
Hours
Full Time
This is an exciting Senior Marketing Manager opportunity with a Global Leader in specialist publishing based in London.


Client Details

Our client are a successful specialist Publisher based in London. They are looking for a Senior Marketing Manager to join their busy team to deliver full mix marketing campaigns and manage a small team.


Description

The Senior Marketing Manager reports to the Head of Marketing and will take full responsibility for the marketing both on and offline for high value business to business publications.

This will involve but not be limited to the following:

* Work with key stakeholders across the business to understand priorities and support with strategic marketing initiatives in order to deliver successful promotion and sales of publications.
* Work with the development teams to ensure clear focus on all campaigns and ensuring accurate target setting & forecasting.
* Marketing input into the on going development of the e-commerce site to ensure enhanced customer experience and journey in order to maximise engagement & conversion in all areas.
* Develop excellent digital marketing campaigns to drive engagement through Social Media, thought leadership, content campaigns.
* Manage the implementation of the marketing plan with relevant Marketing Executives and in collaboration with stakeholders
* Instrumental in the marketing & promotion for all industry events
* Develop, train and lead a team of 4 Marketing Executives


Profile

The candidate that secures this Senior Marketing Manager position will bring the following skills and attributes:

* Significant Business to Business marketing experience ideally in Publishing, Event Marketing or related industry.
* Enjoys developing strategic marketing plans but is also happy to implement directly or working with a team
* Passionate and practical regarding the use digital marketing tools
* Demonstrable stakeholder management and influencing capability at all levels
* Has experience off and enjoys people management and development
* Availability at short notice will be an advantage for the right candidate
* Happy to work in London on a daily basis


Job Offer

This role offers a great working environment and forward thinking approach to agile working. It offers a competitive salary and benefits plus great career development.