Senior CRM Executive - Property

Recruiter
Location
England,London
Salary
£200 per day
Posted
05 Oct 2017
Closes
02 Nov 2017
Ref
1629321
Contact
Matthew Stevenson
Job Discipline
Data & CRM
Experience Level
Executive
Contract Type
Contract
Hours
Full Time
A great opportunity for an Interim Senior CRM Executive to join a well known estate agent based in Wimbledon.

The Senior CRM Executive is independently and proactively responsible for data management and email marketing programmes across the Group. The role includes overseeing reporting, data processes, optimisation, relationship management, campaign and project management, budget management and analysis and content sourcing.

Key tasks and responsibilities

Data and CRM

* Manage data feeds and database, working with internal teams and external suppliers on BAU and new initiatives and projects
* Data management across all channels (email, direct mail and any future requirements) including preparing reporting for senior stakeholders across the business (regular and ad hoc) and day to day management
* Help scope, implement and maintain processes and systems to ensure GDPR compliance
* Ensuring process and training documents are kept up to date
* Work with software provider to solve any technical and deliverability issues
* Manage the relationship with provider(s) and oversee regular meetings
* Work with internal functions (IT and other business units when required) to optimise and improve data from systems feeding into the CRM, including segmentation
* Reviewing all data briefs and programmes to ensure they are set up correctly in the system
* Responsible for briefing and training new members of the marketing team on the CRM, as required
* Stay up-to-date with best practices in data managementeCRM
* Responsibility for email programmes, including segmentation and content, reporting, recommendations for improvement
* Driving projects forward to ensure they are delivered on time and scoped appropriately, considering

General:

* Keeping up to date with current CRM/eCRM trends
* Development of relationships with key internal and external stakeholder
* Copy writing for various internal and external channels including email, website, and intranet
* Management of key supplier relationships to ensure process and quality is maintained
* Ad hoc integrated marketing responsibilities as requested by the Marketing Manager

*

*
*

Apply for Senior CRM Executive - Property

Already uploaded your CV? Sign in to apply instantly

Apply

Upload from your computer

Or import from cloud storage

Your CV must be a .doc, .pdf, .docx, .rtf, and no bigger than 1MB


4000 characters left


By applying for a job listed on MarketingWeek.com you agree to our terms and conditions and privacy policy. You should never be required to provide bank account details. If you are, please email us.