Adobe Web Analytics & Insight Manager

£400 - £465 per day
08 Sep 2017
06 Oct 2017
Rachel Buchanan
Job Discipline
Data & CRM, Digital
Experience Level
Contract Type
Full Time
Your new company
My client is a leading technology and software provider well known for their innovation. Due to a large scale project and the introduction of new analytics software, we are seeking a contractor for 3 months to provide Adobe Analytics reporting and insight to the marketing teams.

Your new role
Your job as Adobe Web Analytics and Insight Specialist will ultimately help optimise the digital journey, marketing performance and efficiency of customers on the website by supporting the senior manager. As well as ROI, you will be involved in measuring the effectiveness of marketing campaigns and improving the web metrics through all digital channels, identifying performance issues and providing recommendations on how to increase associated KPIs. You will design, configure and maintain analytics platform across all web properties creating meaningful, actionable reports and dashboards for the various teams
What you'll need to succeed

* Experienced in working as a web analyst
* Able to effectively use Adobe Analytics, Google Analytics, Tealium and DTM
* Extensive experience using the Tealium Tag Management Platform or equivalent.
* Able to extract and combine data from other sources such as Salesforce.
* Able to Analyse data from various (imperfect) sources (Adobe Analytics, Google Analytics, Salesforce, Sales files, Splunk etc) and translate their analytics findings into a meaningful story / action back to the business.
* Produce weekly and monthly summaries and dashboards and present results to stakeholders.
* Able to communicate with a wider variety of stakeholders, from campaign marketers, to IT developers.

What you'll get in return
A daily rate of £465 per day (if contracting PAYE the rate may differ) + the potential to extend.

What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.
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