Digital Strategist

Recruiter
Location
England,London
Salary
£45000 - £60000 per annum
Posted
22 Aug 2017
Closes
19 Sep 2017
Ref
1629172
Contact
Clare Humphreys
Job Discipline
Consultancy, Digital
Experience Level
Manager
Sectors
Agency, Financial
Contract Type
Permanent
Hours
Full Time
An award winning digital agency is looking for a Digital Strategist to lead their marketing capabilities.

This boutique agency has a vibrant culture and encourages individuals to take initiative for their own personal development.

I'm looking for a digital marketer who will develop their clients digital marketing strategies for customer engagement, acquisition and nurture goals.

Responsibilities

* Lead discovery phases of strategy projects and audit client marketing activities.
* Facilitate planning and marketing ROI workshops with clients.
* Develop marketing roadmaps, define phasing, deliverables, budgeting/ROI
* Support pre-sales & bid activity - lead RFPs & presentations.
* Plan multi-channel digital marketing strategies and campaigns based on customer insight, persona development, benchmarking & analytics.
* Work with in house design, marketing/data and technology delivery teams to ensure viable plans.
* Guide deployment of marketing automation programmes using experience engine platforms (e.g. Sitecore) and email/CRM.
* Oversight of marketing programme implementations - high level interpretation of results, report writing, strategic reviews/recommendations.
* Appreciation for affinity/affiliate marketing and non-digital channels

Experience

* Track record of strategy delivery and grasp of digital channels
* Agency and/or client-side experience
* Credible persona, good interpersonal skills
* Excellent attention to detail, well organised, able to prioritise
* Relish pressure, hitting deadlines
* Commercially minded - understand life Agency side - the goal to grow clients
* You will have an active radar for emerging tools & trends
* A good understanding of social media amerced in campaigns.