Senior Marketing Executive - B2B

England,Greater Manchester,Manchester
£27000 per annum
22 Aug 2017
19 Sep 2017
Nicky Price
Experience Level
Contract Type
Full Time
My client, a National B2B company based in Manchester is looking for a Senior Marketing Executive to join their team and be responsible for driving forward the marketing initiatives across the business. Reporting directly to the Group Head of Marketing, you will be expected to contribute specific marketing expertise and experience across all aspects of the marketing mix.

Key Responsibilities
Developing the marketing strategy (with Group Head of Marketing/BD Director) in line with company objectives/business plan
Daily management of annual marketing budget to generate cost-effective marketing delivering the best return on investment
Liaising closely with Business Development Director, Operations and wider team to develop and implement effective marketing campaigns to support sales generation.
Overseeing preparation and publication of a wide range of online and print marketing material
Planning, developing and implementing effective campaigns for events e.g. client events, seminars, exhibitions and networking events, including attendance at these events
Monitoring and reporting on effectiveness of marketing communications and ROI
Creating and presenting detailed monthly marketing report(s) for senior team
Working closely with 3rd party agencies e.g. PR, branding/design and print agencies
Maintaining effective internal communications to ensure all relevant company functions are kept informed of marketing objectives
Creation and development of content for digital & social media, SEO and website, emails, and PPC

Key Skills
Educated to Degree level or CIM qualified (ideally)
Clear and demonstrable marketing experience - experience of working in a full mix role previously, having knowledge of both online and offline marketing
Experience with Adobe Creative Suite (InDesign, Photoshop), Social Media (LinkedIn, Twitter), Website CMS (WordPress), Microsoft (Word, Excel, Office365)
Confident and dynamic personality with excellent communication skills
Strong creative outlook and approach
Ability to evaluate, monitor and present ideas and data
Ability to work autonomously
UK travel is an essential part of the role

Competitive Basic Salary (up to £27k)
28 days holiday including bank holidays
Healthcare cash plan
Retail Discount Schemes
Cycle to Work Scheme
Childcare Vouchers
Discounted Gym Membership

Reed Specialist Recruitment is an Employment Agency and an Employment Business for permanent and temporary recruitment. In response to your application Reed will contact you by phone, email or SMS to discuss it and related opportunities. You can opt out at any time using the links provided.

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