Senior Marketing and Digital Manager
We are looking for a passionate foodie marketer for this premium quintessentially British retailer.
The Company’s rapid growth in multiple sales channels and markets has created an extremely dynamic marketing environment, requiring strong sensitivity to multiple customer profiles, multiple activation strategies and a flexibility to adapt the marketing strategy to the changing needs of the business.
In this role, you will be responsible for driving the UK and Global expansion and be responsible for developing the annual marketing calendar, comms strategy and associated budget across all channels and markets.
You will bring experience in NPD launch campaigns as well as developing campaigns that have demonstrated success or growth in brand equity, awareness driving campaigns and successful brand innovations or renovations.
You will have significant experience across ATL and BTL and as a proven track record in effective digital strategies and campaigns – including content planning, community engagement and management, digital performance reporting and informing digital strategies based on insight.
Acting as a brand custodian you will play a critical role in shaping the story of the brand and ensuing that all communications reflect the prestigious positioning and tone of voice worldwide.
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