Expert Marketing Manager - Performance And RoI

5 days left

Location
Brentford, London
Salary
£380.00 - £400.00 per day
Posted
03 Jul 2017
Closes
31 Jul 2017
Ref
20818
Experience Level
Manager
Contract Type
Contract
Hours
Full Time

Are you a marketing expert with experience dealing with clinical or medical audiences? Have you worked in a global role? Then please read on!   About you
You will have strong experience of working in both a global organization and local markets and be able to demonstrate a significant ability to lead and influence within a matrix organization and to integrate complex multifunctional efforts. Ideally you will have a strong understanding and alignment with Expert strategies and programmes and have a track record of contributions to the strategic planning process, ideally at both a category and brand level and developed and developing markets. You will have experience in analytics, P&L management, investment prioritisation and media planning & strategy as well as strong leadership and collaboration qualities together with strong presentation and communication skills.   About the role
You will be reporting through the global category but with the responsibility to lead the Investment & Performance activity across all categories. You will lead a working group of Analytics, Global Insights, Commercial Excellence and the category Expert Marketing teams to understand the following 5 areas:
1. Expert Marketing Investment visibility
2. Investment return
3. Predicting sales growth by developing an Expert investment ‘planning tool’
4. Working with LOCs to run ‘structured pilots’ and conversion studies
5. Partner with insights to run cross-category Expert Performance studies   About the client
This is one of the largest pharma businesses in the world with brands that we all know and love. Their culture is friendly, collaborative and team oriented. You will thrive if you are friendly, open and ambitious! Please do get in touch if you have specific expert marketing expertise!   Note: Expert marketing is the marketing we direct towards professionals e.g. dentists / hygienists for oral health as well as other professionals across categories e.g. dermatologists / pharmacists / GPs / etc.   ** Please note that due to the high number of applicants we receive, we may not be able to respond to every application. If you don’t hear back from us within 3 days please assume that your application has been unsuccessful on this occasion. Please continue to visit our website and register for job alerts as new opportunities arise on a daily basis **    

Apply for Expert Marketing Manager - Performance And RoI

Already uploaded your CV? Sign in to apply instantly

Apply

Upload from your computer

Or import from cloud storage

Your CV must be a .doc, .pdf, .docx, .rtf, and no bigger than 1MB


4000 characters left


By applying for a job listed on MarketingWeek.com you agree to our terms and conditions and privacy policy. You should never be required to provide bank account details. If you are, please email us.