Marketing Operations Manager

Location
England,Hampshire,Basingstoke
Salary
£45000 - £60000 per annum
Posted
26 Jun 2017
Closes
24 Jul 2017
Ref
13837171/001
Contact
David Flower
Job Discipline
Data & CRM
Experience Level
Manager
Contract Type
Permanent
Hours
Full Time
Michael Page have partnered with a nationally recognised business to be able to facilitate their expansion. With a wealth of customers across the UK and a huge amount of Sales and Marketing data for potential customers, they are currently recruiting for a Marketing Operations Manager to be able to lead and structure these campaigns from their head office in Basingstoke, Hampshire.


Client Details

This client is a nationwide business with a wide range of products and services across the UK. With continuous growth plans and the opportunity to develop rapidly into a senior role, this is a superb time to join them.


Description

The Marketing Operations Manager role will be a key part of the Marketing team across the UK and will be responsible for the below duties:



* Be responsible for targeting and segmenting data across the UK for a variety of campaigns
* Tracking the leads through the sales pipeline to ensure conversion.
* Maintaining the CRM database
* Owning the customer database and the quality of information added


Profile

The Marketing Operations Manager role will look for the below skills:



* A proven track record in Marketing Analytics include data segmentation, customer insight and innovative campaign development.
* A background of working within customer acquisition and retention campaigns
* Experience of working with Marketing Automation technology is beneficial
* Experience of working with data virtualisation technology and analytics tools are essential
* Ideally, based a commutable distance from Basingstoke


Job Offer

This role will offer a basic salary of £45,000 to £60,000 (depending on experience)