Marketing Director

Recruiter
Location
England,Hertfordshire
Salary
£85000 per annum
Posted
29 May 2017
Closes
26 Jun 2017
Ref
1628578
Contact
George Elliott
Job Discipline
Marketing (General)
Experience Level
Director
Sectors
FMCG
Contract Type
Permanent
Hours
Full Time
An exciting opportunity has arisen for a senior, multi-channel marketer to create, own and deliver the full marketing strategy for a well known brand within the FMCG/Grocery industry. After going through a re-structure of their current marketing team, my client is now seeking a marketing director to drive and lead the implementation of a marketing led approach to the wider business strategy.



As the Marketing Director, some of your accountabilities will be:



* Lead and develop a team of 19.
* Drive customer acquisition and improve the retention and growth of existing customers.
* Own the strategy for the brands international expansion.
* Act as the voice and champion of the customer throughout the business.
* Open and exploit new marketing channels.
* Optimise the CRM platform and act as the guardian of our customer data.
* Create a data-driven decision-making culture.



Skills and experience required:



* A background of marketing within the FMCG industry.
* Excellent internal communication, influencing and collaboration skills.
* Strong line management experience, with the ability to inspire a large team of marketers.
* Meticulous planning and project management skills, as well as an eye for detail.
* A track record of applying the latest digital marketing techniques into your marketing strategy, including search, email and social media.

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