International Marketing Manager

19 May 2017
16 Jun 2017
Experience Level
Contract Type
Full Time

About Entertainment One

Inspiring smiles with the world’s most beloved characters. From Peppa Pig to PJ Masks, eOne creates hit content for families around the world. The Family team specialises in the acquisition, production, distribution and licensing of kids, tween and teen TV and digital content. From content and product development to production and international marketing, the team touches all aspects of the content value chain, bringing brands to life from London to Hong Kong, Los Angeles to Melbourne.

Position Summary

Situated within the established eOne Family & Licensing office in London, the International Marketing Manager EMEA plays a key role in the overseas growth of a global, multi-faceted and successful family entertainment business. The successful will be expected to work closely and proactively with colleagues in licensing, product development, TV sales, and administration to help to develop and underpin the overseas Family business. The International Marketing Manager EMEA will report to the UK based Senior International Marketing Manager.


You will work across the portfolio of eOne Family entertainment brands, namely pre-school TV favourites Peppa Pig, Ben and Holly’s Little Kingdom, PJMasks but others as they emerge. You will need to understand the Brand Licensing industry and have experience of working across a scope of international territories. You will be expected to work closely with key brand partners in television and licensing as well as seek and develop third party relationships that will help to enhance the brand marketing activities regionally. They will support and collaborate with our appointed agents in each territory to ensure that marketing plans are strong, relevant and co-ordinated.
This role will focus on working with our agents in set international territories to execute local marketing initiatives and ensure that territory specific activity is co-ordinated to a high standard.

Key Competencies

To succeed in this role, you will bring with you a strong understanding, and proven experience, of marketing practises relevant to the Brand Licensing industry and can apply these to help grow and establish the eOne Family brands overseas. You will be creative, proactive, and able to take initiative. Flexibility is key as there will be scope for international travel to deliver presentations in front of large audiences. Presentation and analytical skills are also crucial. The role requires administration duties to be undertaken in addition to marketing planning and execution.

You’ll be a team player, with exceptional organisational and communication skills. Previous experience working in family brands across international territories is essential.

An additional European language or two would be beneficial.

Package Description

  • Competitive salary
  • London based
  • Excellent benefits package

If this sounds like your ideal next move, apply now!

About the Company

Entertainment One is a global independent studio that specialises in the development, acquisition, production, financing, distribution and sales of entertainment content. The Company’s diversified expertise spans across film, television and music production and sales, family programming, merchandising and licensing, and digital content. Through its global reach and expansive scale, powered by deep local market knowledge, the Company delivers the best content to the world.

The Company’s rights library is exploited across all media formats and includes more than 100,000 hours of film and television content and approximately 40,000 music tracks.

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