Marketing Analyst

Location
England,West Yorkshire,Leeds
Salary
Competitive + Benefits
Posted
10 May 2017
Closes
07 Jun 2017
Ref
3022926
Contact
Samantha Peet
Job Discipline
Data & CRM, Insight
Experience Level
Executive
Sectors
Financial
Contract Type
Permanent
Hours
Full Time
Marketing Insight Analyst
£Competitive Salary + Benefits
West Yorkshire, Commutable from Leeds, Bradford, Huddersfield, Wakefield etc.

A fast growing financial services organisation based in Leeds.

Due to continued growth, my client is looking for a dedicated and driven Marketing Insight Analyst to manage a team of Marketing Analysts that deliver analytics, customer targeting and marketing performance MI for the Campaign, Product & Insight team.

Responsibilities

* Support a wide range of Customer Marketing, CRM and data driven customer communication initiatives
* Delivering data to support targeted and effective Direct Marketing and email campaigns
* Act as a specialist providing advice on customer targeting methodology and campaign design to support our varied multi-channel, multi-brand marketing activity
* Work closely with the wider Marketing function, our product teams and external partners to understand their needs and turn these in to actionable customer communication campaigns and analysis

Personal Profile

* Proficient in Oracle SQL & SAS data interrogation tools and techniques
* Advanced user of MS Excel / Access
* Extensive experience in a data driven, high volume, customer marketing environment
* Excellent communication, presentation and engagement skills
* Senior influencing and relationship management skills
* Knowledge of relevant Data Protection, Information Security and Data Processing legislation


If you are an experienced Marketing Analyst who would be available to start at short notice, please contact me regarding this opportunity.

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