Digital Marketing Director

Recruiter
Location
England,London
Salary
£50000 - £60000 per annum
Posted
10 May 2017
Closes
07 Jun 2017
Ref
1628665
Contact
Matthew Berney
Job Discipline
Digital
Experience Level
Director
Contract Type
Permanent
Hours
Full Time
A leading consumer lifestyle brand is currently seeking a driven, creative and commercially minded Digital Marketing Director to help drive its ambitious growth plans.

The successful Digital Marketing Director will be responsible for building and executing a multi-channel, digitally focused marketing and communications strategy and will move seamlessly from high-level strategy to hands-on campaign delivery.

Digital Marketing Director Responsibilities

* Develop and deliver the digital marketing strategy and lead the team on all aspects of Social Media, SEO, PPC, Display, Affiliates, eCRM to maximise ROI and increase traffic and conversion
* Provide hands-on management and creation of all content through CMS
* Develop and manage the content calendar in line with company-wide initiatives
* Develop the Social Media strategy
* Manage the agency relationships (including Web Development and Digital Monetisation)
* Manage creative output of campaigns, supported by the in-house designer
* Analyse and optimise all digital activity

Digital Marketing Director Essential Skills/Experience

* Proven experience leading a team, with a hands-on approach
* Proven success across all aspects of digital marketing from strategy development through to execution and then reporting/analysis
* A passion for all things social, staying abreast of social media trends
* Full understanding of SEO and PPC best practise
* CMS experience (ideally WordPress)

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