Senior Marketing Manager

10 May 2017
07 Jun 2017
Jennifer Taylor
Job Discipline
Marketing (General)
Experience Level
Contract Type
Full Time
This is an exciting opportunity for a Marketing Manager with multi-site experience, the role allows you to have creative autonomy but needs someone who is commercially astute in order to influence and advise the board. Whilst you will play a vital part in setting and implementing strategy, it is important that you can be hands on with day to day operations and developing the direct team.

Client Details

A chain of restaurant's that serves authentic, good quality food is looking for a Senior Marketing Manager to be based at Head Office in Chester. With 7 sites, they have ambitious growth plans looking to nearly double this in the next 2 years. These are large family restaurants with each unit delivering approx. £3m of sales and having over 50 staff.


As the Senior Marketing Manager, you be will responsible for:

* Developing and agree marketing strategy with the Board
* Create and implement a 12 month rolling marketing & events plan
* Own and manage the look and feel of the website & utilisation
* Optimise the use of social media
* Develop and implement a localised marketing plan for all new openings
* Utilise and develop the CRM system
* PR, Events, Sponsorship, Charity
* Ensure that the brand message is consistent with target market and across all sites
* Market Research
* Work closely with operations to develop, implement and evaluate promotions across all sites


As the successful Senior Marketing Manager you will be:

* Commercially focused
* Forthcoming with creative ideas
* Have man management skills
* Tenacious
* Confident in own ability
* Be willing to be both strategic and operational
* Be a team player
* Be enthusiastic and passionate about the brand and customer service

Job Offer


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