Marketing Insight Analyst

Location
England,Lincolnshire
Salary
£25000 - £30000 per annum
Posted
09 May 2017
Closes
06 Jun 2017
Ref
13824972/001
Contact
Sophie Whittingham
Job Discipline
Insight
Experience Level
Analyst
Sectors
Retail
Contract Type
Permanent
Hours
Full Time
Brilliant opportunity to join a Global retail company based in Lincolnshire. Our Client are looking for an experienced Marketing Insight Analyst to support the Marketing team.


Client Details

Our client are an award winning global retailer that pride themselves on their personable approach to customers, creating an excellent customer experience. The company has been established for almost a century, and is a leader within the market. Although they have a strong heritage they continue to grow and develop allowing customers to purchase from multiple channels.


Description

The Marketing Insight Analyst will have excellent internal and external stakeholder management skills. They will work cross-functionally across various teams within the business as well as being the primary point of contact for external agencies. They will ensure that data insight is delivered on time with agreed timelines as well as ensuring data is a high quality.



The successful candidate will analyse data from multiple channels providing key business insight on the success of Marketing campaigns and making recommendations for improvement. The Marketing candidate will understand Customer segmentation and will provide recommendations how to improve this within marketing based on key data findings in order to target customer more effectively, so that the company can retain existing customers as well as growing the current customer base.



The Marketing Insight Analyst will carry out market research in order to identify new opportunities within the market based on key trends of buying behaviour and competitors within the market.



The Marketing Insight Analyst will support the Customer Marketing Manager in delivering KPI reports focused across different areas within the Marketing team, both on time and accurately. They will ensure that the most efficient and cost effective use of data is applied within the business.


Profile

The successful Marketing Insight Analyst will have:



Advanced Excel skills



Experience within Marketing Analysis



Strong Internal & External Stakeholder Management Skills



An analytical mind-set



Excellent communication & Team skills



The ability to organise workload effectively


Job Offer

Excellent salary plus benefits.

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