Senior Marketing Executive

Location
England,Hertfordshire
Salary
£26000 - £30000 per annum
Posted
03 May 2017
Closes
30 May 2017
Ref
13822521/001
Contact
Simon Plested
Experience Level
Executive
Contract Type
Permanent
Hours
Full Time
Great opportunity for a Senior Marketing Executive to own campaigns across multiple channels including email, text, TV, direct mail, social etc.

The team has seen a couple of people promoted to manager level over the past year and the team lead is keen for this to continue.


Client Details

Global leisure brand based in Hertfordshire looking for a Senior Marketing Executive. With presence already good across Europe, exciting expansion plans are afoot to grow by 20%.


Description

* To devise, build and deploy engaging email campaigns.
* Build data selections and segments and upload basic email content to create audiences and content for campaigns.
* Manage, track and measure email campaigns and regularly update on ROI.
* Agency management for more complex email campaigns. Ownership and sign off of campaigns.
* Manage and update the email quarterly campaign calendar.
* Support the creation and delivery of broader multi channel campaigns for key products and services. Communication channels predominantly currently include; email, text, DM, mobile app, website banners, POS, TV.
* Write, edit and proof read copy for customer communications across marketing campaigns. Ensure all communications are premium, confident and reflect brand look, feel and tone of voice.
* Co-ordinate the marketing activities with the marketing agencies and suppliers including creative, data suppliers, print/ fulfilment.
* To work closely with project teams to co-ordinate the delivery of customer communications.
* Support the delivery of the strategic communications including annual price review communication, bi-annual food & beverage menu launches.


Profile

The Senior Marketing Executive will have a proactive attitude and experience working on multi-channel campaigns.


Job Offer

Salary is between £26,000 and £30,000 plus benefits.