Interim Product Marketing Manager - FX

Recruiter
Location
England,London
Salary
£400 - £450 per day
Posted
26 Apr 2017
Closes
24 May 2017
Ref
1628614
Contact
Matthew Stevenson
Job Discipline
Marketing (General)
Experience Level
Manager
Sectors
Financial
Contract Type
Contract
Hours
Full Time
A great opportunity for an Interim Product Marketing Manager to join a global foreign currency exchange organisation.

Over the last few years this organisation has been on a journey to transform its business. We have broadened our focus to working with our members and the wider financial community to develop and deliver a broader range of products and services outside of our core settlement service. We are looking for an experienced product marketing manager to work closely with the communications and product management teams to develop go-to-market propositions for our suite of products.

It is important to note that B2B Financial Services experience will likely be a pre-requisite for this role.

Experience:

* Analyse competitive landscape and create marketing plans/positioning to support the product strategy
* Create go-to-market propositions for new products and enhance current marketing activity, where appropriate, to support existing products
* Drive client engagement through integrated marketing campaigns
* Create and produce sales materials, including product marketing collateral and presentations
* Work with key internal stakeholders to secure buy-in and engagement (Strategy, Sales and Product Management teams)
* Previous relevant product marketing experience in a B2B financial services environment
* Experience of generating go-to-market propositions
* Ability to understand competitive landscape and create prospect personas
* Experience managing and implementing campaigns across multiple communication channels

Skills:

* Comfortable moving between strategic development and planning and execution
* Proven stakeholder management skills
* Copy writing and content creation
* Excellent organizational and project management skills
* Advanced MS Office
* Understanding of financial markets and the FX industry beneficial