Brand Marketing Manager - Wearable Tech
Brand Marketing Manager
Sports Wearable Tech
To £55,000 plus bonus
South West London
Ready for a change? FMCG background with entrepreneurial spirit? We're looking for a classically trained Brand Manager with some complementary skills perhaps in a start-up or smaller business, to join this very exciting technology business working on sports wearables.
The Brand Marketing Manager will work with the Head of Marketing to develop and manage the brand for a new family of sports wearable products, managing communication through all consumer touch-points. Working on the roll out to market, this will include packaging, campaign planning and execution, brand asset development, and channel marketing. The role is very hands-on and requires someone with the desire to roll up their sleeves to launch and build a new brand with significant growth potential. You’ll need exceptional strategic thinking as well as implementation skills; you’ll be able to get under the skin of the consumer and really understand what will make them buy this new product.
The go-to-market strategy may include team and player endorsements, influencer marketing and PR, social media and digital marketing, which will be used to support the unique benefits that the product delivers to a number of different consumer groups, from professional sports teams, to amateur athletes.
Our geographical target will start with USA, so some travel will be involved.
This is a very entrepreneurial company, which means that working fast, exploring new ideas, being solution orientated, and making things happen are key to our culture. This is a huge opportunity to be involved in the creation of a brand, in an exciting new area of wearable technology.
Innovative and ambitious new wearable technology company based in South West London
Tarsh Partnership is committed to finding the right roles for talented candidates. We are a leading name in marketing recruitment with extensive recruitment experience working with brand management, communications, category management and insight/research specialists. If you would like to discuss this role, or any other roles that might be suitable, please e-mail or call one of the team.
If you don’t feel this role is quite right for you, but think you know someone who might be suitable, do please pass this advert on. We do offer a recommend-a-friend scheme and you could receive £200 in John Lewis vouchers should you recommended someone who is offered and accepts the role.