Marketing Executive

Location
England,Berkshire,Reading
Salary
£25000 - £30000 per annum
Posted
25 Apr 2017
Closes
23 May 2017
Ref
13816956/001
Contact
David Flower
Job Discipline
Marketing (General)
Experience Level
Executive
Sectors
IT
Contract Type
Permanent
Hours
Full Time
Michael Page have partnered with a fast growing and expanding Software business, headquartered out of the Reading location. To continue their growth and to feed the sales pipeline, they are looking for an experienced Marketing Executive to join their Award winning team in Reading


Client Details

This company is a developing Software Business with a unique proposition within the SAaS market. Their customer based is extremely varied and as a result, the opportunities for expanded growth are increasing everyday. This is a business with a great opportunity to make a significant impact in the International software market.


Description

The Marketing Executive role will be a key part of the growing team in Reading and will be expected to build a symbiotic relationship with Sales and the rest of the business. The list of responsibilities will be as below:

* Manage monthly webinar and event programme, from registration through to sale
* Design, refine and coordinate Marketing Campaigns with a focus on Lead Generation to feed the Sales pipeline
* Maintain and increase the integrity of data into the CRM system to allow effective segmentation of business opportunities
* Work with B2B leaders within the Company to refine and target effectively
* Increase the Brand recognition via Social Media postings
* Develop offline content that will effectively build engagement


Profile

The Marketing Executive role will look for the below skills:

* A proven track record in Lead generation campaigns, (Ideally from a Software or B2B Marketing Background)
* Experienced in the Full Marketing mix
* An open and transparent communication style
* Any experience on Lead Generation events or Social Media activity is beneficial
* Ideally, based a commutable distance from Reading


Job Offer

Basic salary of between £25,000 and £30,000 (based on experience)

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