Direct Marketing Officer

Location
England,London
Salary
£35000 - £38000 per annum
Posted
24 Apr 2017
Closes
22 May 2017
Ref
13819639/001
Contact
Katie Corfield
Job Discipline
Direct Marketing
Experience Level
Executive
Sectors
Charities
Contract Type
Contract
Hours
Full Time
This organisation is looking for a Direct Marketing Officer to join their high performing team in central London for a 9 month secondment cover.


Client Details

This organisation is a leading international development charity that operates in countries around the world, helping a variety of different people.


Description

Key Responsibilities:

* Work across a variety of direct marketing campaigns with a project focused approach
* Mixture between acquisition and retention
* Manage relationships with agencies and ensure that value for money is always gained for the charity
* Utilise accurate data and market analysis to ensure correct data segmentation for each campaign
* Recruit supporters, maximise income and campaign activism to build commitment from donors
* Work with colleagues across the organisation to ensure that all campaigns are reaching the correct audiences
* Utilise post-campaign analysis to make recommendations and improvements for future activity


Profile

Person Specification:

* Excellent data segmentation and audience selection skills
* Ability to utilise databases for effective direct marketing
* Understanding around data protection legislation with regards to direct marketing/fundraising within a charity environment
* Prior direct marketing experience
* Excellent project management skills
* Ability to manage agencies and drive value for money
* Good knowledge of MS Office


Job Offer

This organisation is looking to offer a salary of between £35,000-£38,000 for this role, depending on experience, for a period of 9 months.