Beauty Head of Marketing

£60000 - £75000 per annum
11 Apr 2017
09 May 2017
Kirsty Thomas
Experience Level
Contract Type
Full Time
Michael Page have been exclusively assigned to recruit for a Beauty Head of Marketing to join a fast growing FMCG business based in Hertfordshire. This role offers huge potential to grow and progress. The ideal candidate needs to have previously worked in an FMCG business. Our client is a multinational business that has been successful in Europe and the UK especially.

Client Details

Our client is a well known FMCG business that requires a Beauty Head of Marketing to provide direction. This business has been operating for many years but has a turnover in excess of one billion.


The Beauty Head of Marketing will be responsible for the following:

* Work with the Senior team to understand strategic direction and expectations
* Own the Marketing P&L and closely manage fiscal responsibilities reporting costs and performance regularly and delivering company objectives
* Plan and deliver the Marketing calendar and budget to achieve the annual KPIs within a longer term strategic plan
* Work closely with internal teams
* To interpret, respect and develop the Brand in alignment with the creative and strategic objectives
* Deliver consistency of Brand concept to drive Brand integrity across all channels and media
* Ability to interpret the Brand across different cultures geographically
* Act as a Brand ambassador both internally and externally
* Monitor and analyse market trends with competitor analysis of products, services and market positioning
* Lead the marketing communication platform to internal and external stakeholders regarding Brand direction and key messages through campaign and promotional planning and delivery
* Foster strong relationships with media partners to achieve maximum coverage and cost efficiency
* Plan and deliver acquisition, retention and commercial objectives by creating, building and executing ATL and BTL awareness campaigns across regions and media (both digital and print) supporting all sales channels (online, retail, wholesale), in alignment with the Brand, segment and fiscal expectations
* Lead and deliver engaging, branded, intelligent multi-media content both visually and in the written word


The ideal Hertfordshire based candidate will be used to a fast paced environment, have a track record of excellent return on investment and be able to develop both marketing and brand plans. The ideal candidate can be a Marketing Manager stepping up or an already established Head of Marketing.

Job Offer

This job role offers a salary of £60-75K plus additional benefits. This role is based in Hertfordshire.

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