Product Marketing Director

Recruiter
Location
England,London
Salary
£60000 - £80000 per annum
Posted
05 Apr 2017
Closes
03 May 2017
Ref
1628537
Contact
Sam Petrook
Job Discipline
Digital
Experience Level
Manager
Sectors
IT
Contract Type
Permanent
Hours
Full Time
An exciting opportunity has arisen for an experienced Product Marketing Director to join a commerce software company.

Working closely with the CMO the successful candidate will cover strategic planning through to tactical delivery of messaging and collateral.

Product Marketing Director Responsibilities:

* Develop product collateral, such as brochures, presentations, proposals, web pages, datasheets and white-papers.
* Own the development and execution of the product marketing plan, including messaging frameworks and competitor positioning.
* Work closely with the Chief Marketing Officer in creating go-to-market, route to market and competitive plans
* Evangelize to customers, partners, analysts and internal audiences the product message through the full marketing mix.
* Work with the wider marketing team on PR, messaging, digital marketing strategy and integrated demand generation campaigns.
* Work closely with Technology on the launching of new products & services as well as the evolution of existing products & services.
* Work closely with Sales and Alliances to define the enablement strategy to be successful in the field and to produce the required marketing assets.

Product Marketing Director Skills/Experience:

* Experience working in a B2B software company, ideally within a start-up environment
* Extensive experience working in a product/proposition marketing role
* Outstanding numerical and analytical skills, with the ability to extract and use relevant data as a foundation for fact based strategy and planning
* Integrated marketing experience across the wide range of offline and online channels
* Strong technical skills with the ability to communicate at a technical level

More jobs like this